All work
Redesign concept / Floristry
Bloom & Stem Co.
A warmer, more expressive introduction.
The design intent
A warmer, more expressive introduction.
A before-and-after design exploration for Bloom & Stem Co.. A warmer, more considered presentation that turns a simple floral brand into a memorable experience. The comparison is a visual study, not a claim of a commissioned redesign or measured business results.
- 01
Reconsider the first impression: how the main message, imagery, and visual hierarchy work together to introduce the business.
- 02
Compare the two directions as a whole. The aim is a more coherent presentation of the offer, with a clearer visual route to the next step.
The comparison.
Concept exploration
